MUMBAI: Tata Starbucks Ltd, a 50:50 joint venture between Tata Global Beverages Ltd and Starbucks Coffee Company, will open its maiden outlet here at Horniman Circle by the end of the next month.
The outlet will serve as the flagship store for the company and will be at Elphinstone House – a heritage property owned by the Tata Group.
John Culver, president, Starbucks China and Asia-Pacific, said, “We have worked very hard in creating this partnership with the Tatas and will leverage the credibility and trust of the Tatas with our global brand.”
Avani Saglani Davda, the new CEO of Tata Starbucks, said, “A lot of Tata companies own real estate and we will leverage that in terms of getting sites that are iconic and at the heart of the city in the commercial capital of Mumbai and Delhi.”
Tata Starbucks will mark its entry in the national capital by next year.
The menu of the outlet will include a unique dish specific to the city that it enters. Nearly 60 people have already been hired by the company. Starbucks coffee will be positioned as premium brand in the country.