MUMBAI: Tata Motors in Indian commercial vehicles (CV) market will face strong competition from global brands such as Mercedes-Benz, Volvo and Navistar, according to the the company's chairman Ratan Tata.
The automaker is creating a new line of fuel efficient CVs to compete in this segment.
Tata said, “In the coming years, Tata Motors' predominance in commercial vehicles will be challenged by the entry of international brands like Mercedes-Benz, Volvo and Navistar, which have all entered, or are in the process of entering India.”
During the fiscal 2011-12, Tata Motors enjoyed a market share of 58.45% in the Indian commercial vehicles segment which was at 8,09,532 units. The firm has been followed by the Indian companies such as Mahindra & Mahindra (15.69%) and Ashok Leyland (11.01%).